Which New Mattress company doing OBM?

Right now, more and more manufacturers of New Mattress in China realize they would prefer to run their own brands to add more value instead of relying on overseas brands to sell their products and make them more profitable. This kind of business model, we call OBM. OBM are companies that not only design and produce their own products but also takes care of distributing and retailing their products. That means they are responsible for everything including concept generating, R&D, production, supply chain, marketing, and service.

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